True Price Festival 2026

The programme features a dynamic mix of keynote speakers, hands-on workshops, and discussions that will provide you with the practical tools to put true price into practice. The True Price Award 2026 will also be presented: a recognition of the Dutch consumer product that most convincingly addresses the difference between its market price and its true price. Ahead of the event, you can nominate your own choice for the award until 19 December here.

Whether you are a policymaker, entrepreneur, researcher, or changemaker, you will walk away with new insights, contacts, and concrete next steps. Interest is high; register now to secure your place!